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The Petrov Group Advantage

The Petrov Group, LLC, is a four-partner strategy consulting and market research firm. Our focus is on the profitability and growth opportunities of technology companies.

We provide insights and information that are otherwise not available; our contribution to clients is immediate and lasting.

Our key and unique competitive differentiation, an inherent part of our report offering, is post-sale free-of-charge service.

Our reports serve as a foundation for the client-specific inquiries

As a result, our clients gain a customized report for the cost of a generic report

Our report service provides:

Unlimited post-sale free-of-charge inquiry service for additional information regarding a purchased report’s content

All inquiries are strictly client confidential

A typical inquiry response is three to five working days

Our approach combines top-down and detailed bottom-up analyses – product by product line, vendor by vendor, segment by segment. The results of such demanding studies are invariably two-fold:

We develop proprietary business models mandatory for assessing strategy options

We cross-verify and develop market segmentation. Invariably our updated segmentation is significantly different from the traditional view; it is also mandatory for understanding trends and opportunities

We have conducted our work with the highest standards of independence and integrity since our founding in 1981; we have a strong and continuous track record of meeting and exceeding client expectations.

Because we routinely deal with important issues of corporate strategy and competitive interaction, internal security and integrity are our highest priority.

Our work is based primarily on our own primary research; our work and findings are our own. Our work starts where the typical mainstream contribution of market research firms ends.

 

What’s New

NEW — October 2009

The Petrov Group introduces a new landmark report in its Power Management IC Series titled:

LED Driver ICs for Displays and Lighting
   From Cell-Phones to Street Lights

The report focuses on LED driver ICs and wafer demand in 18 key lighting and display applications; it is a case of two major reports in one.

The report provides competitive analyses and competitive overviews based on a detailed bottom-up analysis of 25 IC vendors their LED IC product portfolio, business performance, and technology and manufacturing trends.

The report also addresses the market dynamics and trends: market segmentation, segment penetration, and growth and size during the 2008 to 2013 period and beyond. The explosive growth for LED driver ICs is truly unparalleled thirteen device types among the 18 analyzed will have an annual growth exceeding 45% through the year 2013. Moreover, at that time several mega-markets will still be only in their initial high growth stages.

NEW — September 2009

The Petrov Group introduces a new landmark report in its Power Management IC Series titled:

Power ICs in Portable Devices
   Markets, Vendors, Technologies and
   Integration Trends

The report focuses on IC integration trends for each of eleven power applications in twelve key device types. There are six power IC integration domains in handheld and portable devices; each requires a specific product, technology, and market approach.

The market for power ICs will continue to be of major strategic importance to most end-system and IC vendors. Insights into the integration domains of power ICs explain, for example, why a 60-transistor power IC often exceeds the price and profitability of a PMU with hundreds of thousand transistors. There is a strong correlation between vendor gross margins and the type of power management ICs they target.

Power management ICs in portable devices alone represent nearly 40 percent of total analog IC revenues reported by WSTS. The market includes a large number of typically “uncounted” ICs—in 2008 the number of power ICs ranged from about twenty in Notebooks to about seven in Bluetooth headsets.

NEW — August 2009

The Petrov Group introduces a new
 report titled:

ICs for ESD and EMI Protection
   Markets and Integration Trends

This “hidden” market was already nine times larger than reported by WSTS statistics in 2008. Moreover, there are profound changes in the semiconductor ESD and EMI protection market, specifically its accelerating transformation and migration – from Discretes into ICs

The IC-based integration trend of ESD and EMI protection solutions will significantly increase the total market within a relatively short period – driven primarily by high-speed interfaces and mobile applications. The emerging IC-based ESD and EMI protection market creates numerous high margin and high ASP business opportunities. Report analyses of two pure play vendors illustrate the financial and risk implications in opposite approaches to the ESD protection business.

NEW — July 2009

The Petrov Group introduces two new
 reports titled:

The Rise of BCD Technology in Power
   ICs Where and Why

BCD-based Integration Platform for Analog   
   ICs A Significant Value-Added Opportunity
   for IC Vendors

The accelerating growth of Bipolar-CMOS-DMOS (BCD) confirms that it meets the requirements of an ideal analog integration technology. Its system-level benefits are as substantial as the benefits of the historic digital CMOS integration in terms of system cost-effectiveness, reliability, high performance, and programmability.     

The BCD platform has been implemented in all end-application types, and across the entire analog domain and levels of integration – from single-function ICs to highly integrated SoC solutions. Vast majority of new LED driver designs are
now BCD-based.